Uruganda rw'inkweto rwa LANCI rwatangije ikusanyirizo ry'inkweto zikozwe mu ruhu zikozwe mu buryo bushya

Mu yindi ntambwe ishimishije ku ruganda rw’inkweto rwa LANCI, haherutse gutangizwa ubwoko bushya bw’inkweto zikozwe mu buryo bw’urukiramende, zivanga neza imiterere yazo, ihumure kandi ziramba. Inyongera nshya ku nkweto zabo nziza cyane ni iyo gukurura imideli ihora ihinduka ku baguzi hirya no hino ku isi.

Izi nkweto nshya zirangwa n'imiterere yazo idasanzwe, guhuza imyenda iboshye n'uruhu nyarwo bitandukanya inkweto gakondo. Mu guhuza ibi bikoresho byombi, LANCI igenzura ko uwambaye abona uburyo bwo guhumeka neza, koroherana no kuba mwiza cyane. Gutangiza inkweto z'uruhu bigaragaza ubwitange bw'iki kigo mu kuba ku isonga mu myambarire no guha abaguzi inkweto zidasanzwe kandi zigezweho.

Gukoresha imyenda iboshye mu bikorwa byo kuyikora ni igihamya cy'uko LANCI yihaye intego yo gukomeza ibidukikije. Mu gukoresha iyi myenda itangiza ibidukikije, uruganda rw'inkweto rugabanya ingaruka zayo ku bidukikije mu gihe runaha abakiriya inkweto nziza kandi zigenda neza. Uburyo imyenda iboshye ikoreshwa butuma abayambara bose babasha kuyikoresha neza kandi ikoroha, bigatuma ibirenge byabo bihumeka neza, ndetse no mu gihe bayikoresha cyane.

Byongeye kandi, kongeramo uruhu rwiza ku nkweto za flyknit byongera gukomera no kuba nziza. LANCI Shoe Factory yagiye igura uruhu nyarwo rwiza kugira ngo buri nkweto igumane isura nziza kandi ikomeze gukora neza igihe kirekire. Uruvange rw'imyenda iboshye n'uruhu nyarwo nabyo biroroshye kubungabunga kandi birakwiriye kwambarwa buri munsi.

Kubera ko bibona akamaro ko gukoresha uburyo butandukanye mu myambarire igezweho, uruganda rw’inkweto rwa LANCI rwashyize ahagaragara icyegeranyo cyarwo gishya cy’inkweto ziboshye mu mabara atandukanye n’imiterere itandukanye. Aya mahitamo atandukanye yagenewe guhaza ibyifuzo n’ibikenewe bitandukanye by’abaguzi b’ingeri zose.

Uruganda rw'inkweto rwa LANCI rwibanda ku ruganda rwa B2B. Rumaze kugira izina rikomeye mu gukora inkweto zihenze, rurimo gushaka gukorana n'abacuruzi benshi n'abacuruzi hirya no hino ku isi kugira ngo ibicuruzwa byarwo biboneke neza. Ubu buryo bwa B2B ntibugaragaza gusa ko iki kigo cyiyemeje kongera ubushobozi bwacyo, ahubwo bunatanga amahirwe menshi ku bacuruzi yo guha abakiriya babo ibicuruzwa byihariye kandi bikunzwe.

Nyuma yo gutangiza Flyknit Sneaker, uruganda rw'inkweto rwa LANCI rukomeje gushimangira umwanya warwo nk'umucuruzi w'inganda z'inkweto. Kuba uru ruganda rwiyeguriye ireme, ibidukikije n'udushya bituma abaguzi bashobora kwitega ibicuruzwa bidasanzwe birengeje ibyo biteze.